Case Study
Seidman Cancer Center Wayfinding Project
Richards led a wayfinding project at Avon's Seidman Cancer Center, a new two-floor facility. We designed and installed exterior and interior signage, focusing on easy navigation and flexible design, showcasing their innovative approach.
The Challenges
- Navigational clarity in a brand-new, Greenfield construction site.
- Integration of signage in a sensitive environment like a Cancer Center, with specific needs for patient and staff orientation.
- Implementation of a new, slide-in-and-out sign system on rails, differing from the previously used magnetic systems.
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The Approach
- Designing and installing exterior monument signs and wayfinding systems for easy access to the main entrance and parking areas.
- Creating channel letters for building identification to clearly indicate the building's purpose.
- Developing interior signage and wayfinding systems that are patient-friendly and easy to navigate.
- Specifically addressing the needs of the infusion bays within the Cancer Center, ensuring each bay was clearly numbered for efficient identification by staff, patients, and visitors.
- Working closely with the art curator to develop signage systems that are aesthetically pleasing and compatible with the Center's environment.
The Results
- Enhanced navigation for a newly built healthcare facility, improving the overall patient and visitor experience.
- Successful implementation of a new flexible sign system on rails, facilitating easy updates and changes.
- Improved clarity and efficiency in the identification of specific areas within the Cancer Center, particularly the infusion bays.
- The creation of a wayfinding system that not only serves its functional purpose but also harmonizes with the Center's aesthetic and environmental sensitivities.
This project at the Seidman Cancer Center in Avon stands as a testament to Richards' ability to innovate and adapt wayfinding solutions to meet the specific needs of healthcare facilities, particularly in sensitive and complex environments.
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Project gallery
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